Devsisters: Social Arb TickerTrends Platform Alt Data Case Study
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In this brief case study we will cover how TickerTrends platform is able to find companies and ideas that are trending leveraging Alt data analysis and how you can do so. The goal of this case study is to go through the step by step process of how our platform built by professional investors for professional investors can help you with ideating and analyzing trends for companies whose products are going viral before anyone else can.
The company first came on our radar when our exploding trends feature saw an outlier trend for the keywords “cookierun: kingdom” and “cookierun kingdom”. These trends had not seen this level of interest since 2022 which was the best year for the company in its history.
The "Exploding Trends" feature on Tickertrends serves as a powerful initial tool for investors seeking to identify rapidly growing search terms relevant to the stock market. This feature distinguishes itself by its unique approach of crowdsourcing keywords from a community of financially astute individuals and active stock market participants over the past five years. This dynamic method allows the platform to adapt swiftly to emerging products, services, and relevant terminology, offering an advantage over platforms that rely on more static keyword lists.
The process behind "Exploding Trends" involves the continuous collection of vast amounts of data from diverse online sources, including prominent social media platforms, major search engines, online forums and communities, news articles and blogs, e-commerce websites, and podcasts. Proprietary machine learning models then analyze this extensive dataset to detect early signs of emerging trends by identifying growth patterns, predicting future trajectories, and spotting sudden surges in interest around specific topics.
Users can navigate through numerous pages of these trending keywords, filtering them based on various data types to pinpoint the most relevant signals. Upon identifying a keyword of interest, users can simply click "Search" to be directed to the Summary Page, which provides an overview of related stocks. Additionally, the "Related Terms" function can uncover similar keywords that are also trending, offering further insight into the underlying dynamics of the identified trend. The dynamic and community-driven nature of Tickertrends' "Exploding Trends" feature provides investors with a potential leading indicator of market interest and surfacing trends before they are widely reported or reflected in traditional financial data.
Moving beyond the initial trend identification, the "Enterprise Dashboard" on Tickertrends offers a more in-depth analysis of a company's alternative data performance, providing a centralized view of key performance indicators (KPIs) and trend visualizations .
This dashboard allows for a more granular examination of Devsisters' performance across various alternative data categories, offering a holistic perspective that builds upon the broader trends identified earlier. For enterprise clients, we provide customizable dashboard solutions tailored to their specific analytical requirements.
To access this detailed view for Devsisters, we navigated to the "Enterprise Dashboard" on the Tickertrends platform and searched for Devsisters and the overview dashboard presented a high-level snapshot of Devsisters' alternative data performance, including trends for the company and its key games, overall web traffic volume and engagement metrics for Devsisters' websites, aggregate application download and usage statistics for the Cookie Run franchise, and other relevant metrics based on our comprehensive alternative data analysis. This initial overview provides a valuable starting point for identifying major trends and highlighting areas that warrant further scrutiny within the more detailed data points.
Our Social Media Sentiment analysis was employed to complete a detailed examination of sentiment trends related to Devsisters and its flagship game, Cookie Run: Kingdom, across a multitude of social media platforms including TikTok, Reddit, YouTube, and Instagram which all show. Our sentiment analysis revealed that the release of popular characters like "Shadow Milk Cookie" were the primary reason for the growth in trends. The urge to pull rare cookies has led to a significant spike in search trends and interest in the game which could help the company increase revenue by massively boosting sales of its in-game items.
Our platform allows users to track the evolution of sentiment over time and can also reveal any shifts in public opinion towards Devsisters and its gaming experiences. Consistent positive social media sentiment is a strong indicator of brand loyalty and user satisfaction, which are vital for sustained success in the competitive mobile gaming market. Conversely, any significant declines in sentiment could serve as an early warning sign of potential issues impacting player engagement.
From our alt data analysis we were able to find a niche trend for which the indicators for Q1 2025 suggest a strong potential for an earnings beat, fueled by consistent engagement across the franchise and the anticipation of future releases. If you are interested in the platform, please send us an email admin@tickertrends.io, our team will be glad to demo it for you.
