TickerTrends Launches Powerful New Social Contextual Features
March 26, 2025 — TickerTrends Adds Contextual Intelligence to Alternative Data with Two Powerful New Features
Analysts no longer have to wonder why a company’s products, brands or services experienced abnormal search interest at a particular point in time.
TickerTrends has rolled out two major features to its Enterprise platform that make analyzing alternative data faster, smarter, and more actionable:
Current Social Discussion
Trend Contextualization
Together, these tools help decode what’s driving real-time shifts in consumer chatter on social media — across Google Search, YouTube, Reddit, TikTok, X, and more — and link it directly to a company’s products, services, or brands.
🔍 Social Discussion: Real-Time Social Sentiment Summarized
Now when you analyze a company, TickerTrends automatically pulls in AI-generated summaries of what people are saying about that brand or ticker across the internet.
These summaries reveal:
🚀 New product launches gaining attention
🔥 Viral campaigns or influencer endorsements
⚠️ Consumer backlash, controversies, or complaints
💬 General brand sentiment and customer experiences
For example, Sweetgreen’s ($SG) new “Ripple Fries” were mentioned repeatedly across platforms — and Social Discussion flagged health angles (given backlash against seed oils recently), viral recipes, and NYC billboard campaigns as key buzz drivers.
🧠 Trend Contextualization: Click a Spike, Understand the “Why”
In contrast, Vital Farms ($VITL) as an example, saw a major spike in Google Searches in October 2024 and users on our platform can now seamlessly highlight any time period as quickly receive a summary of what context the keyword was being used in. In this case, Vital Farms was tied to “greenwashing” accusations, so the spike in consumer attention was negative, not positive.
This is a game-changer for understanding the drivers behind a trend surge or decline, super important for attempting to forecast revenue accurately using trends.
No more guessing why a keyword like “vital farms” exploded in early October. Just select the date range on the chart, and TickerTrends reveals exactly what social media users were talking about in that window — from product drops and earnings speculation to viral videos or PR disasters.
Built for Institutional Edge
These new features are fully integrated into the TickerTrends Enterprise platform, helping investment teams:
Save hours of manual social context searching
Surface market-moving context for spikes or falls in trend data
Understand the stories of companies faster
TickerTrends now tells you what’s driving the data — not just that it changed, making these features tailor made for financial analysts understanding the alternative data they see.
Ready to explore the new platform?
Contact admin@tickertrends.io or visit tickertrends.io/enterprise to schedule a live walkthrough.